Certifications

BIS Hallmark

What is BIS Hallmark?

The BIS Hallmark is a certification mark issued by the Bureau of Indian Standards (BIS), an organization under the Ministry of Consumer Affairs, Government of India. This hallmark signifies that the gold jewelry you are purchasing meets the specified standards of purity and quality.

The Importance of BIS Hallmark

1. Assurance of Purity: The hallmark guarantees that the gold jewelry meets purity standards (e.g., 14K, 18K, 22K).
2. Consumer Protection: Protects consumers from fraud and misleading claims.
3. Standardization: Promotes standardized testing across the industry.
4. Resale Value: Hallmarked jewelry holds higher trust and value during resale.